Nicknames

Tucson is commonly known as "The Old Pueblo". While the exact origin of this nickname is uncertain, it is commonly traced back to Mayor R. N. "Bob" Leatherwood. When rail service was established to the city on March 20, 1880, Leatherwood celebrated the fact by sending telegrams to various leaders, including the President of the United States and the Pope, announcing that the "ancient and honorable pueblo" of Tucson was now connected by rail to the outside world. The term became popular with newspaper writers who often abbreviated it as "A. and H. Pueblo". This in turn transformed into the current form of "The Old Pueblo".

In the early 1980s, city leaders ran a contest searching for a new nickname. The winning entry was the "Sunshine Factory". The new nickname never gained popular acceptance, allowing the old name to remain in common use. Tucson was dubbed "Optics Valley" in 1992 when Business Week ran a cover story on the Arizona Optics Industry Association.